Top 10 Reasons Why WordPress Is So Effective For Content Managed Websites
Here at Studio 2108, we have grown accustomed to being asked lots and lots of questions about our new Content Managed Website package and system, developed utilizing the powerful WordPress blogging platform. The concept behind the Content Managed Website is fairly simple – your online content has never been more vital to your online presence and overall success. Having a method to quickly and easily add or modify your website’s content has become of utmost importance.
So, with that in mind, we thought it would be valuable to supply a resource for our readership with the top 10 reasons why WordPress is so effective in creating and managing your own Content Managed Website.
1. WordPress Can Be Customized In Any Way
The most important attribute of WordPress is that it’s 100% Open Source. This means WordPress can be modified and adapted by anyone with a working knowledge of its code and structure, written in an industry standard web-programming language. At Studio 2108, we can work directly in this code to make ANY necessary changes, additions or edits. For instance, you may have found a website theme which you like, but the colors don’t match your logo or company palette. We can modify the code of your site to change the colors used, the layout and design, the images used, or even the functionality… basically anything.
Or perhaps there is a WordPress Plugin application or widget that you want to utilize on your site, but it lacks a specific option that you’d really like to have. No problem, your Studio 2108 developer can adapt it for you to any specification. With WordPress, anything is possible!
2. The Look And Feel Of Your Website Can Be Easily Modified
This Open Source basis for WordPress also means that you can easily craft whatever online experience that you would like for your website visitors. To start with, there are already thousands of themes and website templates that have been created, which you can use as an easy starting point for your design. With a bit of research you can find a WordPress theme that you like, one you feel would work well with your brand and specific content. Then allow us at Studio 2108 to customize the template to your particular needs, including things like your company logo, your branded colors or specific font styles. Any aspect of any theme can be customized just for you!
3. Your WordPress Website Can Evolve
Another great aspect of WordPress is that it separates the data used in your website – like your specific text copy and design files, from the operating core of your website. Which means that it’s easy to implement global changes to upgrade your site, even swapping out your current theme for an entirely new one! And once again, since WordPress is Open Source, at Studio 2108, we can build features or functionality as complex as necessary, or from the ground up if need be. Your site will grow and evolve to keep pace with any future developments and changes that your business experiences.
4. It’s Easy To Use A Content Managed Website
One of the best aspects of a WordPress website is the ease of managing your site going forward. You can easily add, edit or delete your content, including images, videos and links, without requiring any technical knowledge of programming languages or markup languages. With just a minimal amount of training in using the browser-based interface, you can easily modify many different aspects of your website with little (or no) knowledge of HTML. An easy-to-navigate central Dashboard allows you to manage day to day content needs for your website, and the User Access control system provides you a simple way to allow others to administer your site also.
5. Expandable Website Options
There are thousands of Plug-ins available for WordPress that can be installed and utilized to meet your specific website needs, and more are being created every day. Some of the most popular Plug-ins being used right now include: Calendar, Shopping Cart for E-Commerce, Connections to Social Network Accounts and Feeds, Image Galleries, Contact Us Forms, and the list goes on. Just ask, and we can probably find it!
6. Search Engine Optimization (SEO) Friendly
WordPress also gives you the ability to easily implement your all-important Search Engine Optimization (SEO) keyword strategy. It allows you to use search-engine friendly URLs throughout your website, edit the META tags for each page, and include Header Tags and Alt Tags directly in the Content Management System. SEO has never been more critical to business success than it is today, and WordPress offers a very efficient way to implement a robust – and effective – SEO strategy for your website.
7. Google XML Sitemaps
The Google XML Plug-in is just one of those deserving special importance. This Plug-in will generate a special XML sitemap, which basically helps search engines like Google, Bing, Yahoo and Ask.com to better index the content of your blog. With such a sitemap, it’s far easier for the crawlers to see the complete structure of your site and retrieve it more efficiently. This Plug-in supports all kinds of WordPress generated pages, as well as custom URLs too. It also pings (notifies) all the major search engines EVERY TIME you create a post or add new content.
8. Constant Development And Updates
Technology is constantly changing and evolving, and WordPress more than keeps up. New versions are being developed and released all the time to take advantage of new technologies; to enhance existing features; to make the platform more secure; and to develop new, cutting-edge components that make website management easier. And the best part is that these updates are done automatically by WordPress!
9. A Strong And Active Community
In addition to the “official” WordPress development team that constantly manages the core of the platform, there are also millions of very active WordPress users and enthusiasts that can help you in many ways. This huge network of users worldwide are constantly developing new Plug-ins, fresh themes and templates, and other improvements to the platform, and can happily answer questions you may have about WordPress via a great many energetic online forums, and can also provide a wide array of professional services should you require them.
10. Keep Your Website Safe And Secure
You pour a huge portion of time and invest valuable resources into your website, and you need to know that it’s safe and secure at all times. As business owners, we all share a very deep, and justifiable, concern over what could happen to our invaluable data in one of the worst case scenarios. So it’s a comfort to learn that in addition to WordPress’ security features being automatically honed and hardened with every new release, there are also tools that make it easy to keep complete backups of ALL your website files and data, allowing you to restore your website quickly and easily even in the worst of circumstances.